The Integrator Blog references two recent surveys that point to significant increases in the number of licensed naturopaths and in consumer use of masssage therapy.
I’d be interested to see stats on the growth of naturopathic usage. This study shows the number of licensed ND’s nearly doubling - comparing that against consumer use would be revealing. If anyone has recent data, let me know.
A couple of interesting pieces here that might help with deciding where to spend your marketing dollars.
According to this report by the Commonwealth Fund, out-of-pocket medical expenses are on the rise.
Regardless of where you stand on public versus private health care, rising out-of-pocket expenses are a business blessing for many CAM practitioners, who are more likely to operate outside the realm of insurance and subsidized health care.
