Monthly Archives: February 2008

Are You Hunting or Farming for Patients?

A few weeks ago we talked about how to increase professional referrals to your practice. Developing this referral source is essentially a networking exercise, but the point of the post was to provide a framework in which to do it without feeling weird, creepy, or uncomfortable.

I know there are a lot of alternative and complementary practitioners who are involved with networking groups like BNI. While I don’t generally promote those groups a great deal, I read a fantastic tidbit from Ivan Misener, the founder and CEO of BNI, in a piece on Entrepreneur.com: Read More »

The Best Acupuncture Practice Management Resources on The Web

Here are our favorite acupuncture-specific online resources for practice growth and management, in no particular order. Have we missed any? Let us know in the comments.

Acupuncture Business School Read More »

Weekend Inspiration: Do The Unthinkable

I was recently interviewed about our book Escape 101 by Mark Hayward of MyTropicalEscape.com, who’s a consummate escape artist himself.

You can check out the interview here, but what I really want to draw your attention to is his interview with Scott Rigsby, who became the first double amputee in the world to finish an Ironman distance triathlon. Read More »

Of Practitioners and Goldfish: How to Grow Your Practice without a Bigger Bowl

We had our first day of business in the new clinic last week - January was a hectic month!

The space is about three times as big as the old clinic - a significant increase. It seems like a lot, but as I moved the last items out of the old office, I remembered how big it seemed at one time. Now I can’t imagine how we ever fit in there.

The last move - five years ago - seemed like a leap of faith at the time, but shortly after we settled into the larger space, business took off. It was like we were goldfish, and all we needed was a bigger bowl in order to grow more. Now it’s happening again.

Read More »