Since we’re going through the process of finding better, bigger office space, I’d thought I’d post along the way on some of the key challenges and decision points.
Buying or leasing can be a challenging one for many practitioners. Interestingly enough, I think it’s more challenging later in your career, when you have the cash to consider buying, and the experience of pouring money into someone else’s real estate, but it’s a question that everyone likely faces several times during their professional lives.
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SpectraSoft has a free white paper on reducing no-shows and cancellations. While their specialty is software for physiotherapists and other health care pros, some of the tips are quite good, and applicable to any CAM/holistic practice.
“No-Show” White Paper
(You’ll have to register, but it’s just a four-liner.)
CAM practitioners seem to have a real challenge in leaving their practices for a decent vacation. The Too-Busy can’t seem to make the time, and the Not-Busy-Enough are afraid to leave, or don’t feel they can afford to.
Here’s the thing: vacation time is a like money. You need to manage it, or it’ll manage you. So regardless of why you may not be getting away (fear, cash flow, overbooking etc.), here’s a trick that’ll work every time: book the whole year now.
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As your practice grows, existing patient referrals begin to make up an increasingly large portion of your new patients. Practitioners will often know where a referral came from, but rarely will they know exactly why that person referred. We often know the source, in other words, but not the cause.
The truth is, however, often the patient herself often doesn’t know exactly why she referred. You can ask, but you might find the answers a little vague. Here are some of the behind-the-scenes reasons that patients go out on a limb to refer to you:
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Here’s a bit of wisdom for you:
Patients love having things done to them.
They do. They absolutely love it. Why? Partly because many are accustomed to prescriptive health care, and partly because it’s easy. Who wants to do all that hard work of lifestyle change?
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